I received my gamification certificate of completion from Kevin Werbach / Coursera / The Wharton School / University of Pennsylvania this week! The stats are that about 80,000 peeps enrolled in the course and, at an unusually high rate, 8,280 completed the course. Some of my 8,279 colleagues have overwhelmingly impressive resumes from Coursera and [...]
Gamification 12 – Beyond the Basics
PHILADELPHIA, 5 October –- Gamification Lecture 12: Beyond the Basics! Advanced Gamification Techniques. Lecture notes from Kevin Werbach of the University of Pennsylvania’s Wharton Business School, Week 6! Aww, the last class! The final unit details gamification-related techniques that go beyond those covered throughout the course, and concludes with a look toward the future. • [...]
Gamification – Homework #3
Vaneeesa Blaylock Gamification Design Proposal TO: Cheyenne Kendrick FROM: Vaneeesa Blaylock RE: Gamification Proposal for GDP Our customers are among the smartest, most competitive, technologically savvy consumers in the marketplace. Because they have a high degree of professionalism our gamified program won’t want to look like a brightly colored, screaming children’s game, nor have the [...]
Gamification 11 – Gamification Critiques & Risks
PHILADELPHIA, 5 October –- Gamification Lecture 11: Gamification Critiques & Risks. Lecture notes from Kevin Werbach of the University of Pennsylvania’s Wharton Business School, Week 6! Aww, last week already – everybody’s getting nostalgic! There are many legitimate limitations, concerns, and dangers from gamification. Some of them can be avoided through thoughtful design, but others [...]
Gamification 10 – Gamification Social Good
PHILADELPHIA, 29 September –- Gamification Lecture 10: Gamification Social Good & Behavior Change with Kevin Werbach of the University of Pennsylvania’s Wharton Business School, Week 5! How to apply gamification to make the world better, or to improve people’s well-being, primarily through behavior change techniques. • Gamification / Coursera CLASS NOTES – PART 10 – [...]
Where’s Your Flatscreen?
Marveling at the student diversity in his Coursera / Wharton School class on Gamification, Prof. Kevin Werbach asked us to post images of ourselves participating in his virtual course: Post your pics! The amazing thing about this course is the diversity of students. You come from all over the world and all sorts of backgrounds. [...]
Rabbit Hole Day (Greetings P2PU)
Saturday. No P2PU anywhere in sight. Working on Chapter 10 of Kevin Werbach’s Gamification course from Coursera / Wharton school today. Oh, Chapter or Lecture 10 is the “Social Good” chapter. We’ve mostly focused on external apps like marketing to customers, internal apps like improving sales knowledge and performance, and enterprise apps like motivating large [...]
Gamification 9 – Enterprise Gamification
PHILADELPHIA, 28 September –- Gamification Lecture 8: Enterprise Gamification with Kevin Werbach of the University of Pennsylvania’s Wharton Business School, Week 5! Particular challenges and opportunities when applying gamification inside an organization. • Gamification / Coursera CLASS NOTES – PART 9 – Enterprise Gamification 9.1 Enterprise applications this week moving from external to internal: in [...]
Gamification 8 – Design Choices
PHILADELPHIA, 23 September –- Gamification Design Choices with Kevin Werbach of the University of Pennsylvania’s Wharton Business School, Week 4! Saying that gamification is a form of design means that it should involve a creative, human-centered, thoughtful process to achieve the best results. This unit identifies important considerations and options. • Gamification / Coursera • [...]
Gamification 7 – Design Framework
PHILADELPHIA, 23 September –- Gamification with Kevin Werbach of the University of Pennsylvania’s Wharton Business School, Week 4! • Gamification Home Page @Coursera Gamification done well is a form of design. This unit provides a six-step framework to apply to any gamification project. CLASS NOTES – PART 7 – GAMIFICATION DESIGN FRAMEWORK 7.1 Design Thinking [...]
Gamification – Homework #2
Project Part II: Motivation You are approached by Ryan Morrison, the mayor of a medium-sized city in the Midwest of the United States. He has heard that you know a lot about gamification and believes that gamification techniques can transform city government. He would like to start with the health of city employees. The city [...]
Gamification 5 – Psychology & Motivation I
PHILADELPHIA, 14 September –- Gamification with Kevin Werbach of the University of Pennsylvania’s Wharton Business School, Week 3! Gamification is a technique for motivation, so it ties very directly into psychology. This unit introduces the behavioral psychology concepts relevant to gamification. Class Notes — Part 5 — Psychology & Motivation I 5.1 Gamification as motivational [...]
Gamification – Homework #1
DEAR COURSERA PEEPS: I’m tweeting Prof. Werbach about the appropriateness of this post, but as he has 50,000 students! and might not be able to reply, I’m also inquiring in the course forums. I have been blogging my lecture notes, which I imagine shouldn’t be disruptive or inappropriate in any way, and would fit within [...]
Gamification 4 – Game Elements
PHILADELPHIA, 9 September –- Gamification with Kevin Werbach of the University of Pennsylvania’s Wharton Business School, Week 2! The raw materials of games and gamification are called game elements. We’ll earn how to break down a game into its constituent parts and apply them to create gamified systems. Class Notes — Part 4 — Game [...]
Gamification 3 – Game Thinking
PHILADELPHIA, 9 September – Gamification with Kevin Werbach of the University of Pennsylvania’s Wharton Business School, Week 2! The ways game designers approach their craft is also the way to tackle a gamification project. Seeing situations through the lens of game design is an essential skill in this area. Class Notes — Part 3 — [...]
Gamification 2 – Games!
PHILADELPHIA, 29 August – I’m not really at the “Virtual Wharton School” but a Coursera’s Online Virtual School, but since the instructor, Kevin Werbach, is from the Wharton School, the Philadelphia dateline seems fitting. Anyway, late August, it’s probably pretty humid there, so “virtual” is “cool.” Today I’m doing Class #2, “Games” You can’t understand [...]
Gamification with Kevin Werbach
PHILADELPHIA, 27 August – While I won’t be “physically” in Philadelphia to enjoy the summer humidity (my dad used to tell us that as a kid there he’d take a cold shower at 2am so he could actually sleep for another 20 minutes or so) I will be “virtually” hanging out at the legendary Wharton [...]





































